NBCUniversal’s Peacock network is the new home of the WWE Network in the United States.
WWE announced today that they have signed a multi-year agreement with Peacock, which will give the new platform exclusive streaming rights to the WWE Network in the United States.
Peacock will launch the WWE Network on Thursday, March 18. This will kick off the roll-out of more than 17,000 hours of new, original and library programming on-demand, and the live channel. The WWE Fastlane event will be the first pay-per-view to stream on Peacock, on March 21.
The new deal will also include one annual signature WWE Network documentary for Peacock, beginning in 2022.
The new WWE Network premium price point will be $4.99 on Peacock, which is a savings of $5 per month. The ad-free version, Peacock Premium Plus, will cost $9.99 per month.
“We are thrilled to further the long-standing and trusted partnership WWE has with NBCUniversal,” said WWE President and Chief Revenue Officer Nick Khan in a press release. “Peacock is an innovative platform that will enable us to showcase our most significant events, including WrestleMania, and provide the extraordinary entertainment our fans have come to expect with the combination of premium WWE content, live sports, news, films, and television programs.”
Peacock is currently available on all Apple and Google platforms, Roku, Chromecast devices, Microsoft’s Xbox One family of decices, Sony’s PlayStation 4, PlayStation 4 Pro and PlayStation 5, VIZIO SmartCast devices and LG Smart TVs. The service is also available at no additional cost to Comcast’s eligible Xfinity XI and Flex customers, and customers of Cox Contour.
Stay tuned for more on Peacock and the WWE Network. Below is the full announcement issued to us today by WWE:
PEACOCK TO BECOME THE EXCLUSIVE HOME OF WWE NETWORK IN THE U.S.
Peacock to Exclusively Stream WrestleMania and All of WWE Network’s Pay-Per-View Events, Signature Documentaries, and More
New York, NY, and Stamford, Conn., January 25, 2021—Peacock and WWE (NYSE: WWE) today announced a multi-year agreement that gives Peacock exclusive streaming rights to WWE Network in the U.S.
“NBCUniversal has a long-standing relationship with WWE that began nearly 30 years ago with Monday Night Raw on USA. WWE has always tapped into the cultural zeitgeist with spectacular live events and larger-than-life characters, and we are thrilled to be the exclusive home for WWE Network and its millions of fans across the country,” said Rick Cordella, Executive Vice President and Chief Revenue Officer, Peacock. “WWE Network is a transformative addition to the platform and complements Peacock’s massive catalog of iconic movies and shows, as well as the best live news and sports, from NBCUniversal and beyond.”
“We are thrilled to further the long-standing and trusted partnership WWE has with NBCUniversal,” said Nick Khan, WWE President and Chief Revenue Officer. “Peacock is an innovative platform that will enable us to showcase our most significant events, including WrestleMania, and provide the extraordinary entertainment our fans have come to expect with the combination of premium WWE content, live sports, news, films, and television programs.”
Peacock will launch WWE Network on March 18, beginning the roll-out of more than 17,000 hours of new, original, and library WWE Network programming on demand and on a 24/7 channel, including:
* All live pay-per-view events including WrestleMania and SummerSlam; Fastlane will be the first WWE pay-per-view to stream on Peacock on Sunday, March 21.
* Original series like Steve Austin Broken Skull Sessions, Undertaker: The Last Ride and the all-new WWE Icons;
* In-ring shows like NXT, NXT UK and WWE 205 Live, as well as replays of Raw and SmackDown;
* WWE Network archives, including every WWE, WCW and ECW pay-per-view event in history;
* Groundbreaking documentaries, including WWE 24, WWE Untold, and WWE 365;
* And, starting in 2022, one signature documentary annually.
The companies will share details on managing customer accounts closer to the Peacock launch in March. WWE Network, including all PPVs, will be available on Peacock Premium for $4.99-a $5.00/month savings-where members will enjoy access to the entire WWE and Peacock catalog, more than 47,000 hours of premium programming. For an ad-free experience, Peacock Premium Plus will be available for $9.99.
Viewers can sign up for Peacock at peacocktv.com. Peacock is currently available on the Roku platform; Apple devices, including iPhone, iPad, iPod touch, Apple TV 4K and Apple TV HD; Google platforms and devices, including Android™, Android TV™ devices, Chromecast and Chromecast built-in devices; Microsoft’s Xbox One family of devices, including Xbox One S and Xbox One X; Sony PlayStation4, PlayStation 4 Pro, and PlayStation5; and VIZIO SmartCast™ TVs and LG Smart TVs. Comcast’s eligible Xfinity X1 and Flex customers and Cox Contour customers enjoy Peacock Premium included with their service at no additional cost.
the Wall Street Journal reports that a person familiar with the deal says it runs for 5 years, and is valued at more than $1 billion. WWE and NBCU did not officially disclose terms of the multi-year agreement.
It’s also been noted that WWE and NBCU will share details on how existing WWE Network subscribers in the United States will be switched to the Peacock platform in the next few weeks. It remains to be seen if current subscribers will be automatically subscribed to Peacock, or how they will do it.
WWE Network will continue to operate as a stand-alone entity outside of the United States and nothing will change for international users.
WSJ also reported that Alan Gold, a partner at Creative Artists Agency’s advisory and investment Evolution Media, served as an adviser on the new WWE – Peacock deal.