WWE is reportedly set to make all PPV events dual-branded starting with Backlash in May. Wrestling Inc reports that Ticketmaster has sent an email to ticketholders for Backlash announcing that it is now a dual-brand event, with both Smackdown and Raw stars.
In addition, the WrestleVotes Twitter account reports that all PPVs will be dual-branded starting with Backlash and moving forward, citing “repetitive matches” and “so-so ticket sales” as the reason. WrestleVotes has broken stories in the past, such as Neville’s WWE departure. The account notes that weekly TV will remain separated.
WWE has yet to comment on this story.