The media landscape shifted dramatically last week, and the ripple effects could eventually reach All Elite Wrestling.

After initially agreeing to acquire Warner Bros. Discovery, Netflix reportedly backed out of its deal, opening the door for Paramount Skydance to step in and secure the purchase instead. While the full scope of the WBD/Paramount merger is still unfolding, wrestling fans are already zeroing in on one major question: how will this impact AEW when its next media rights negotiations roll around in 2027 or 2028?

For now, AEW’s immediate future appears stable. The promotion’s library content and pay-per-view events currently live on HBO Max, giving the company a premium streaming home. But comments from Paramount Skydance CEO David Ellison suggest that change could be coming to the platform itself.

During a recent investor call covered by Variety, Ellison outlined early plans for the newly combined media giant. While he emphasized that certain brands — including HBO — would remain creatively independent, he confirmed there are long-term intentions to merge HBO Max and Paramount+ into a single streaming service.

Ellison noted that the two platforms together account for more than 200 million direct-to-consumer subscribers, positioning the company to compete more aggressively with the top players in the streaming space. He also referenced Paramount’s recent internal consolidation of its own services into a unified tech infrastructure, hinting that a similar strategy would eventually be applied to HBO Max.

In short, one mega-streamer could be on the horizon.

So what does that mean for AEW?

At the moment, nothing changes. AEW programming and pay-per-views remain accessible through HBO Max, and there’s been no indication of any immediate shift in content distribution. However, if and when the streaming platforms merge, AEW content would presumably migrate to the unified service.

The bigger question lies further down the road. With the media rights deal cycle approaching in the next few years, AEW’s leverage and negotiating landscape could look very different under a newly consolidated corporate structure. A larger, combined streaming entity might provide greater distribution and visibility. On the flip side, corporate restructuring often brings cost evaluations and strategic pivots.

For now, fans can breathe easy — AEW’s streaming home isn’t going anywhere overnight. But with Paramount Skydance now steering the ship and a streaming merger on the horizon, the long-term picture is one to watch closely.

As the media world continues to evolve, AEW’s place within it could become one of the more intriguing business stories in professional wrestling.