John Cena may be stepping away from the ring on December 13, but he’s not stepping away from WWE. In fact, the 16-time world champion has already locked in his next chapter with the company.
During a sit-down interview with Tom Rinaldi, Cena revealed that he’s officially signed a five-year deal to serve as a WWE ambassador — a role that will keep him closely tied to the brand long after his final match. According to Cena, the decision was an easy one.
“I will be an ambassador to WWE. I’m already signed on for another five years… I would like to be in this family as an employee, as a contributing part for as long as I can.”
While he made it clear that his days as an active performer are coming to a close, Cena said he’s eager to give back in new ways. Behind-the-scenes mentorship seems to be high on his list, as he talked about helping talent tap into their real personalities — much like he did when the now-famous “Doctor of Thuganomics” freestyle persona first emerged on a bus ride during his early days in WWE.
“It’s not my time to perform anymore… I have a bunch of strengths and gifts that I can pass on… Maybe mentorship to talent I wouldn’t spend time with… I’m looking forward to that stuff.”
Cena’s ambassador role likely means more media appearances, outreach efforts, and involvement in WWE initiatives — essentially using his global name recognition to continue pushing the company forward.
But before that next phase begins, Cena still has one last fight to finish.
WWE has confirmed that his final match will take place at Saturday Night’s Main Event, where Cena will go one-on-one with the “Ring General” GUNTHER. The showdown marks the end of an iconic in-ring career, but clearly not the end of Cena’s WWE journey.
Expect Cena to remain a major presence — just in a whole new way.
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